Cultural Skills

  • Cultural Skills

    Reading and writing in the digital era

Cultural Skills and their Medialisation

In the digital era fundamental “cultural skills” such as reading and writing as well as narrative forms (in old and new media) undergo a far-reaching transformation. The LOEWE research cluster “Cultural skills and their medialisation” studied this phenomenon from a cross-disciplinary perspective. The project looked at how narration is used in weblogs und social media platforms for the purpose of identity formation and self-portrayal and how the medium of television changes the presentation of history. A study has also been made of the impact of digital networking on English as the “lingua franca” of scholarly communication. A further question was how the digital space could be used in the acquisition of language skills. The digital learning environment SKOLA was developed as a programme that helps students to learn academic writing.


  • Center for Media and Interactivity (ZMI), Justus Liebig University Giessen
  • Herder Institute, Marburg

Associate Partner

  • Technische Hochschule Mittelhessen (THM), Giessen

Subject areas

  • Linguistics
  • Literary and cultural studies
  • History
  • Didactics
  • Psychology